RORZE X Artisan Soul
RORZE Technology Inc.’s corporate image campaign for 2020.
RORZE Technology is a semiconductor-related equipment manufacturer, whose goal for this campaign is to introduce the company to the general public and potential recruits who are unfamiliar with the technology field. The design concept starts from the "humanities of technology" and uses an ink-style Japanese animation to illustrate the exquisite skills of six Japanese craftsmen, in line with RORZE Technology’s rigorous design and R&D spirit and its search for technological knowledge. At the same time, the company also planned a series of promotional strategies such as a mascot doll, Line stickers, and VI visual identity for comprehensive brand packaging.
Related Links：
RORZE Website
- Client : RORZE
- Type : Image advertisement
- Time : 2020